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Strategic marketing leadership. Hands-on execution. Measurable results.

Whether you're building marketing from scratch, fixing what's not working, or scaling through transformation, I provide the strategic leadership and tactical execution you need without the commitment of a full-time hire.

Find out more

Services available

Fractional CMO

Strategic and hands-on marketing leadership, typically 2-4 days per week. I become part of your executive team—developing strategy, building or leading the marketing function, reporting to your board, and delivering measurable results.

Best for:

  • Companies that need senior marketing leadership but aren't ready for a full-time CMO
  • Organizations navigating growth stages where marketing needs evolve quickly
  • Teams that need both strategic direction and hands-on execution

What this includes:

  • Marketing strategy and planning
  • Team leadership and development
  • Board and executive reporting
  • Brand positioning and messaging
  • Demand generation and pipeline development
  • MarTech stack optimization
  • Cross-functional collaboration with sales, product, and success teams

Typical engagement:

6-12 months, with option to extend or transition to full-time role


Strategic advisory

Board-level counsel for organizations that have marketing leadership in place but need strategic guidance on specific challenges.

Best for:

  • Companies with marketing teams who need external perspective on positioning, GTM strategy, or transformation
  • Organizations preparing for fundraising, M&A, or major product launches
  • Leadership teams navigating brand repositioning or market expansion

What this includes:

  • Brand and positioning strategy
  • Go-to-market planning
  • M&A integration guidance
  • Executive and board counsel
  • Marketing function assessment and optimization
  • Preparing for investor presentations or exits

Typical engagement:

Project-based (2-3 months) or ongoing advisory relationship


Interim leadership

Full-time marketing leadership for 3-6 months during transitions, searches, or critical growth periods.

Best for:

  • Organizations in executive transition (CMO departure, new hire search)
  • Companies that need immediate stabilization and momentum
  • Teams preparing for major milestones (launch, funding round, acquisition)

What this includes:

  • Complete marketing leadership responsibility
  • Team stabilization and development
  • Immediate execution on critical initiatives
  • Hiring and onboarding your next permanent marketing leader
  • Knowledge transfer and transition planning

Typical engagement:

3-6 months full-time

How we work together

Discovery conversation

Discovery conversation

Discovery conversation

First, we talk about your situation, challenges, and goals. I ask questions to understand what's actually broken (or missing) and whether I'm the right fit.

Proposal and scope

Discovery conversation

Discovery conversation

You'll get a clear proposal outlining scope, deliverables, timeline, and investment. No surprises, no hidden fees.

Onboarding

Discovery conversation

Execution + iteration

I immerse quickly, meeting your team, reviewing your current state, identifying immediate priorities and longer-term strategic opportunities.

Execution + iteration

Transition or extension

Execution + iteration

I work alongside your team (or build one), delivering results while adjusting based on what we learn. Regular check-ins ensure alignment and momentum.

Transition or extension

Transition or extension

Transition or extension

Depending on your needs, we either transition to your next permanent leader (with full knowledge transfer) or extend the engagement as your business evolves.

Investment

Transition or extension

Transition or extension

Fractional and advisory engagements are typically structured as monthly retainers based on scope and time commitment. Interim leadership is priced as a fixed-term contract.

Ready to discuss your marketing challenges?

Let's connect!

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